Rotman Digital Transformation
Online program
Effective digital transformation can mean the difference between an enterprise’s success and failure. Give your organization a competitive advantage with a robust digital transformation action plan.
6 weeks, excluding 1 week orientation.
6–8 hours of self-paced learning per week, entirely online.
Email: rotman.utoronto@getsmarter.com
Call: +1 647-496-0623
About this program
As a result of a changing business landscape, digital transformation is no longer simply a way of securing a competitive advantage but the key to remaining relevant. It’s a critical strategic initiative that involves implementing new technologies, talent, and processes to improve business operations and deliver real value for consumers.
The Rotman Digital Transformation online program from the Rotman School of Management at the University of Toronto provides comprehensive insights into the core principles of digital transformation. Over six weeks, the program explores the need for an integrated competitive platform with an in-depth focus on stakeholder value and experience and how these factors can benefit organizations engaging in digital change.
You’ll examine how the appropriate strategic approach can create agile teams and outcomes, and be inspired by case studies from successful organizations that have utilized big data and data analysis to achieve their business objectives. Finally, you’ll create a digital transformation plan, examining important considerations such as scope and cost. In the process, you’ll learn how to prioritize various projects to best support a digital transformation approach suited to your organizational context.
This Rotman program is eligible for financial support
The Ontario Student Assistance Program (OSAP) funding initiative is designed to help learners access sought-after skills and development opportunities through government-funded loans and grants. Financial assistance is available to Canadian citizens and applies to this Rotman Executive program. To find out if you qualify, visit the financial assistance homepage.
What this program covers
This program follows a consultative approach, providing insights into the key principles, technologies, approaches, and considerations of digital transformation. It culminates in the creation of a digital transformation plan for your business context. Over six weeks, you’ll explore the current changing competitive landscape and learn how to lead digital transformation through customer-focused experiences. You'll investigate how technology has changed the way enterprises collect and utilize data for decision-making and gain insight into how data-driven approaches can help lead your organization through technological change. Finally, you’ll look at what to consider when creating your digital transformation plan by factoring in how organizational change management can support digital transformation.
A powerful collaboration
The Rotman School of Management is collaborating with online education provider GetSmarter to create a new class of learning experience – one that is high-touch, intimate, and personalized for the working professional.
About Rotman
Embedded within the highest-rated university in Canada, the University of Toronto Rotman School of Management strives to create value for business and society through invention and innovation. Rotman is committed to fostering new ways of thinking to address today’s business challenges and opportunities through superior-quality learning experiences. With a focus on diversity, excellence, integrity, and respect, Rotman is determined to become a catalyst for positive change.
About GetSmarter
GetSmarter, a 2U, Inc. brand, partners with the world's leading universities and institutions to select, design, and deliver premium online short courses with a data-driven focus on learning gain.
Technology meets academic rigour in GetSmarter’s people-mediated model, which enables lifelong learners across the globe to obtain industry-relevant skills that are certified by the world’s most reputable academic institutions.
As a program participant, you will also gain unlimited access to 2U’s Career Engagement Network at no extra cost. This platform will provide you with valuable career resources and events to support your professional journey. You can look forward to benefits including rich content, career templates, webinars, workshops, career fairs, networking events, panel discussions, and exclusive recruitment opportunities to connect you with potential employers.*
*Some of these events may be virtual due to COVID-19 pandemic restrictions.
What you’ll learn
You’ll be welcomed to the program and begin connecting with fellow participants, while exploring the navigation and tools of your Online Campus. Be alerted to key milestones in the learning path, and review how your results will be calculated and distributed.
You’ll be required to complete your participant profile and submit a digital copy of your passport/identity document.
Please note that module titles and their contents are subject to change during program development.
Learn about how an integrated platform can give an enterprise a competitive advantage in the changing competitive landscape.
- Recognize the factors underpinning the current changing competitive landscape
- Describe how industries are disrupted by innovative enterprises
- Discuss the challenges to successful digital transformation
- Describe the five principles of digital transformation
- Illustrate the potential value that an integrated platform can provide for an enterprise
Consider the impact that a stakeholder-centered design can have on the success of an enterprise.
- Recognize how a failure to focus on experience impacts on stakeholder satisfaction
- Review why a focus on stakeholder experience is valuable to an enterprise
- Determine how design thinking can be used to design business processes focused on stakeholder experience
- Analyze how an enterprise can improve its processes to create valuable experiences
Learn how process analysis and process design can improve an organization's ability to meet its desired outcomes.
- Describe how an enterprise's business processes enable it to achieve its objectives
- Use the business canvas model to understand the strategic levers of an enterprise
- Map an enterprise's processes
- Recommend how to structure processes to achieve an enterprise's desired future state
Explore the value of agile teams for enterprises and digital transformation initiatives.
- Identify the differences between, and uses of, the Agile and Waterfall project management methodologies
- Outline the principles of building and leading teams for agile work
- Determine how to choose between radical redesign and continuous improvement
- Investigate how accelerators can be used to support agile teams
Understand the link between big data, data analysis, and the most successful contemporary organizations.
- Outline the value of using customer- and enterprise-generated data to make informed business decisions
- Identify how successful enterprises use data to gain an advantage in the market
- Articulate the limitations and potential of predictive analytics
- Investigate how predictive analytics can help solve business problems
Understand how to create a digital transformation plan
- Identify the considerations that impact the scope and prioritization of a digital transformation
- Describe how to manage risks during digital transformation
- Review how the cost of a digital transformation is estimated
- Determine how organizational change management can support digital transformation
- Analyze how a digital transformation program plan should be structured
- Produce a digital transformation program plan
Who should take this program
This program is designed for working professionals who wish to understand the impact of digital transformation and how to navigate change in their organizations. Focusing on the competitive landscape that businesses operate in, the program is relevant to department heads and directors of functions across sectors. Mid-, senior-, and top-level managers will be given the practical tools to lead their organizations through technological change. In addition, technical professionals eager to bridge the gap between applied knowledge and practical application will benefit from the strategic frameworks explored during the program.
This program is for you if you want to:
Set yourself apart
Understand the changing digital landscape and gain insights into how a contemporary competitive platform creates value and provides a competitive edge.
Navigate success and failure
Gain an in-depth perspective of the challenges and failures that surround digital transformation, and get key insights to avoid similar pitfalls.
Drive digital transformation
Explore the principles, technologies, approaches, and considerations behind successful digital transformation.
Gain practical strategies
Learn how to design a robust digital transformation plan to drive your organization forward.
About the certificate
Validate your digital transformation knowledge with a digital certificate of professional achievement from the Rotman School of Management at the University of Toronto, the leading university in Canada.
Assessment is continuous and based on a series of practical assignments completed online. In order to be issued with a digital certificate, you’ll need to meet the requirements outlined in the program handbook. The handbook will be made available to you as soon as you begin the program.
Your certificate will be issued in your legal name and sent to you digitally upon successful completion of the program, as per the stipulated requirements.
Who you’ll learn from
This subject matter expert from Rotman guides the program design and appears in a number of program videos, along with a variety of industry professionals.
Your Program Director
Larry Simon
Managing Director, Inflection Group
Larry is the founder of Inflection Group, a boutique information systems management consulting firm focused on accelerating organizations’ digital transformation through scalable artificial intelligence and advanced analytics. He has served as an adviser to various corporations, government institutions, and start-ups, and authored over a dozen professional courses in related topics. Before founding Inflection Group, he was Ernst & Young’s national director of accelerated solutions centers and the CIO of Capgemini Canada.
Guest Lecturers
Lian Zerafa
Senior Advisor, Accenture
Will Falk
Executive in Residence, Rotman School of Management
Neal Oswald
Co-Founder, Wanilah Advisors
Geoff Cronin
CIO, Liquor Control Board of Ontario (LCBO)
How you’ll learn
Every program is broken down into manageable, weekly modules designed to accelerate your learning process through diverse activities:
- Work through your downloadable and online instructional material
- Interact with your peers and learning facilitators through weekly class-wide forums and reviewed small group discussions
- Enjoy a wide range of interactive content, including video lectures, infographics, live polls, and more
- Investigate case studies
- Apply what you learn each week to ongoing assignments, culminating in a digital transformation plan designed for your business context
Your success team
GetSmarter, with whom Rotman is collaborating to deliver this online program, provides a personalized approach to online education that ensures you’re supported throughout your learning journey.
Head Learning Facilitator
A subject expert who’ll guide you through content-related challenges.
Success Adviser
Your one-on-one support available during University hours (8am–5pm ET) to resolve technical and administrative challenges.
Global Success Team
Available 24/7 to solve your tech-related and administrative queries and concerns.
Technical Requirements
Basic Requirements
In order to complete this program, you’ll need a current email account and access to a computer and the internet, as well as a PDF Reader. You may need to view Microsoft PowerPoint presentations, and read and create documents in Microsoft Word or Excel.
Browser Requirements
We recommend that you use Google Chrome as your internet browser when accessing the Online Campus. Although this is not a requirement, we have found that this browser performs best for ease of access to program material. This browser can be downloaded here.
Additional Requirements
Certain programs may require additional software and resources. These additional software and resource requirements will be communicated to you upon registration and/or at the beginning of the program. Please note that Google, Vimeo, and YouTube may be used in our program delivery, and if these services are blocked in your jurisdiction, you may have difficulty in accessing program content. Please check with an Enrolment Adviser before registering for this program if you have any concerns about this affecting your experience with the Online Campus.
